Nov. 5th has seen the 21st update of Google’s Panda algorithm. This time, Google was rather sneaky. There was no official announcement and it happened at the same time with the elections going on.
Well, you might know that each Panda update serves the purpose to “… reduce rankings for low-quality sites—sites which are low-value add for users, copy content from other websites or sites that are just not very useful”, coming straight from Matt Cutt’s mouth.
Social networking websites have become a part of our everyday lives, as people have started doing everything over social platforms. For example, you can today organize an event through Facebook and ask people to attend it, which create a feeling of a real hang-out, even though all of the people attending the event are at their own homes during this whole happening.
SEO can help to create a brand out of your business. More visibility of your product leads to wide recognition and subsequently to strong buying behavior for your products.
You are searching something and found a product. Later the same product pops out with many other related search results. You see the same thing over Amazon and also on a forum chat. Now you feel compelled to look into it. What is there? How this product is getting so much visibility? Is it worth shopping? After exploring it, you got everything about the product. You are convinced now and place an order for it. If the product is good, you also recommended it to your friend.
Most fledgling businessmen would think twice about running an A/B test, simply because the method is misconstrued as something technical and time consuming. Truth is, this technique is just as easy as asking the consumers what they want. The only difference is that this scheme entails the creation of two webpage versions which will be evaluated according to the number of sales they motivated.